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Department of Agricultural Economics

Lonnie Hobbs, Jr.

Lonnie Hobbs, Jr.Assistant Professor

305 D Waters Hall
Manhattan, KS 66506
785.532.6925 | Fax


View My Curriculum Vitae


B.S., Agriculture, Prairie View A&M University, 2017
M.S., Agricultural Economics, Kansas State University, 2019
Ph.D., Agricultural Economics, Kansas State University, 2023

Research Interests and Experience

Dr. Lonnie Hobbs, Jr. is interested in research related to agribusiness, marketing, pet food economics, and diversity, equity, inclusion, and belonging (DEIB). His research focuses on analyzing current marketing strategies, customer behavior, and product demand to inform product design and marketing decisions in the food and agriculture industry, and particularly the pet food sector. In addition to his work in agribusiness management, he also aims to enhance diversity, equity, inclusion, and belonging (DEIB) efforts through research to improve programming, recruitment, and teaching. His current research areas include identifying relevant and interesting research problems, examining factors contributing to pet obesity, estimating pet food demand structure, and utilizing online customer review data to evaluate the effectiveness of product attribute differentiation.

Teaching Responsibilities

AGEC 420 | Commodity Futures

Areas of Specialization

Pet Food Economics
Diversity, Equity, Inclusion, & Belonging (DEIB)